Nazhou Village
Using Nazhou Village's artistic DNA and the history of the character "Na" (那) as its thread, this project creates an immersive experience through scanning scattered "Na" characters, IP-based interactive tours, and UGC community incentives—turning cultural-wall check-ins into cross-time dialogues and resonating with both artistic heritage and youth engagement.
Tools&Tech
Figma
Rhino
Keyshot
Role
Team Project
UX&UI Designer
User Research & Testing
quotation
Design is a way of reassembling the world — reconnecting memory, culture, emotion, and everyday life, and turning life into a process of perception, participation, and co-creation that continuously generates new meaning between people and the world."
© 2026 Linjie Chen All rights reserved
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